By Barry Rueger
Published: Globe and Mail
June 29, 2024
1148 words
When I finally bought myself a lovely, red canoe in 1997, it was because I spent my youth, 30 years earlier, watching the many canoeing films by the National Film Board’s legendary Bill Mason.
I recently rewatched Paddle to the Sea, the Mason classic that virtually every child in Canada saw in the 1960s in elementary school. The 1966 film tells the story of a carved, wooden toy canoe containing an “Indian” paddler. The canoe was set free in a river in Northern Ontario, and eventually was carried down through the Great Lakes and out into the Gulf of Saint Lawrence. On its journey, the little canoe was aided by many people – and one dog – who picked it up, rescued it and set it once again on its course to the ocean.
I saw that film during an era when there was no bigger thrill than entering a classroom and seeing a big 16-millimetre film projector and a collapsible white screen. Watching the film again, I noticed some things I hadn’t seen the first time. I was struck by the stereotyped First Nations paddler, but also by the powerful environmental message: The Great Lakes were being polluted by humans, with sewage and industrial waste dumped into the waters. I realized that when I saw the film for the first time, at age 8 or 9, it was the moment I first became an environmentalist, as did a great number of children in my generation.
In an age before the internet, and even cable TV, NFB releases shaped the way generations of Canadian children saw their country, saw the broader world, and saw themselves. Now, it seems as if our country has lost a collective sense of who we are. Sadly, the decline of the NFB has contributed to Canadians losing sight of who we are as a nation and what makes us unique.
As a young person, I learned about the Maritimes through films such as Rising Tide and The Sea Got in Your Blood, saw Saskatchewan grain harvested in Wheat Country, and learned about nickel mining in Sudbury in Miner. Sitting in a classroom in Kelowna, B.C., we experienced dog sleds and igloos in the Northwest Territories (At The Winter Sea Ice Camp), and saw famous singers like Paul Anka and Leonard Cohen – famous Canadian singers in an era when virtually all popular music came from the United States.
Like many of my generation, I allowed NFB films to shape me politically and socially. As I grew older, I explored the experimental and creative reaches of the NFB. The animation of Norman McLaren led me to more political films, such as his 1952 anti-war film Neighbours, and later in my mid-20s, in a church basement in Vancouver, to the controversial and influential anti-porn film Not a Love Story: A Film About Pornography. And as late as 1993, Alanis Obomsawin’s documentary Kanehsatake: 270 Years of Resistance, led me to a strong understanding of First Nations issues, and especially the standoff in Oka.
This was an era when the NFB still had a global reputation. It was well-funded, had production centres all across Canada, and most importantly, was widely known to Canadians and was a source of national pride. It was the very model of a national media organization, a model that filmmakers in other places envied.
In Britain, every person knows or has visited the British Museum. Paris has the Louvre, and Washington has the Smithsonian. Each of these institutions is a cornerstone of how those nations see themselves. Even in these divided times, Americans will look at the Smithsonian and agree: “This is our history.”
Canada lacks a national institution that teaches us who we are. Part of that reflects our relative youth as a single nation, with Newfoundland only joining Canada in 1949, and Nunavut being created 50 years after that. And part of that reflects a population spread out sparsely across our vast, far-flung country, where you can drive for a day or more between populated centres. Those distances mean that the majority of Canadians have never visited the Museum of Civilization or the National Gallery. Instead, for many decades, the National Film Board was the glue that held us together.
In May, The Walrus wrote about staffing cuts at the NFB. According to the NFB’s union, the Canadian Union of Public Employees, 80 out 380 full-time NFB positions were eliminated this year. Regional studios in Edmonton, Halifax and Winnipeg, as well as “interactive studios” in Vancouver and Montreal, have been closed. The union says the recent cuts followed several decades of underfunding. Even though both the NFB brass and the Liberal government claim that the organization is being modernized, or reinvented, the sad truth is that these are insupportable blows and that the film board was already a mere shadow of what it was when I was young. Without production centres in different regions of Canada, and without employees with the time and expertise to create and commission new works, the NFB will cease to be a force that binds our country together.
Despite the boundless reaches of YouTube and TikTok, and despite a Canadian commercial film industry churning out police dramas and Hollywood blockbusters, there is still a desperate need for Canada to have a strong Canadian media production organization that will support the filmmakers and films that Disney or Lionsgate or Netflix won’t touch.
When I was young, the government of Canada was genuinely proud of the National Film Board, and understood that it played a critical role in helping Canadians love and cherish their country. Along with the CBC, the NFB told Canadian stories to Canadians. Even though the CBC is finally seeing some funding to replace the drastic cuts of the 1980s and 90s, the production of popular TV and radio programs is different from the thought-provoking films created at the NFB.
The NFB can still be the place where films are produced that are about us, and where filmmakers of any age can go to learn their craft and produce uniquely Canadian movies and documentaries. The National Film Board can rediscover its role as a cinematic hothouse; a place where non-commercial and experimental forms can thrive, and where the kind of filmmaking happens that will once again influence filmmakers globally.
Just as it was in the past, this is still a time when Canadians – especially young Canadians – need a place where they can see themselves portrayed as genuine Canadians, not as thinly disguised Americans. For that to happen, the government needs to step away from bottom-line concerns, and embrace the value of film as art and film as an instrument for social change. That will require secure and generous long-term funding commitments, and the restoration of production offices in every corner of Canada. The National Film Board is the soul of our country, and it needs to be preserved.
